Before we launch our personal injury directory (scheduled for later this year) we have opened up a new opportunity whereby we are prepared to review websites of personal injury lawyer websites. If you have a website that you would like us to review then submit a request via our contact page.
This week we were contacted by James from Personal Injury Solicitors Leicester. He runs a small website that serves the Midlands area of the UK, specifically the Leicestershire area. We have spent an hour today taking a look at his website and have put together the short review.
What first strikes you about the design is how clean and modern it looks. With blues and grey colours it really stands out – there’s no getting away from what they offer and how they work.
The calls to action including the large phone number that screams out “call me” from the homepage is really effective and fits the bills. Personal injury solicitors should take heed because I really think that this website is an excellent example of how a site should look, especially when a legal firm is looking to get more calls coming into their injury claims team.
The homepage contains all the details that prospective clients would want when looking for a personal injury solicitor, with a long list of different accident claims that the team can help with.
To make things even easier for the customer, they have a claims form in the side of the page so a new client can get a quick assessment of how much personal injury compensation they could be due.
The content on the website is vast. They have developed different sub-pages for every single personal injury claim known to man. Evidently this has been done in order to maximise their chances of getting new clients through the door so I can see the rationale – but do wonder if it’s slight overkill. It might be too confusing to have so much information available.
Regardless, the content that is there is excel optional and the tone it’s written in makes a great change when compared to other personal injury law websites we’ve seen. They do deliver n the promise of not using over-complex legal terms and language which I think is essential these days.
Usability & Mobile
The website is very simple to use. The navigation is clearly labelled and laid out and it’s easy to know exactly what to do if you need to make an accident claim in Leicester.
The website loads quickly and works very on mobile devices which is just as well given Google’s recent mobile search updates – which you can read about here if you haven’t been made aware yet. It’s mobile friendly – here are the results:
Social Media Presence
Currently they are heavy users of Facebook and use the platform to increase the opportunities for people to request their services. You can see their pages here. I don’t believe they currently use Twitter but James tells me that is very much in the pipeline for the next couple of months.
Final Assessment and Review
So overall I would actually rate this as one of the best personal injury solicitors websites I’ve seen. It’s modern, fresh, and gives potential clients the peace of mind that they are dealing with a professional. Overall 9 out of 10. Well done James!